Get Online: Small Business Online Marketing - It's Not All About Websites
Success in online marketing today is not just about websites. In fact, many small businesses are finding that they don’t need a website at all! Today, you can market yourself effectively without a website, perhaps using LinkedIn, eBay, YouTube, or Facebook. The path to success may be about your website, social media campaign, Facebook pages, email, online marketplaces, blogging… or any of a huge range of other channels or techniques.
Yo! Web, Birmingham will help identify the most appropriate marketing channel for your small business.
Yo! Web's approach to website design is derived from the world of 'Lean Startup' and the minimum viable product (MVP). We adopt the very best website builders to rapidly deploy and test whether a website or web page will work before wasting money on fancy design. Here are some of the best website building tools we use:
Yo! Web can help you chose the best social media channel and implement a strategy or campaigns to market your small business effectively. We have experts in generating leads, increasing sales or simply gaining exposure. Depending upon your type of business, social media can be used both independently or in conjunction with a website, online marketplace, blog or email campaign to help small businesses succeed.
Email marketing is an invaluable tool for nurturing your relationship with customers. But before you can send out that first campaign, you need to build a solid list of email subscribers. Yo! Web can create engaging email campaigns specifically tailored to your customers. Yo! Web have experience and proven methods for growing email lists, sign up now for our tips and techniques.
If you run a small business, chances are you are wondering if blogging is worth the time and effort. The short answer is a resounding YES! Blogging on a frequent basis is a relatively easy, inexpensive way to drive traffic to your site and attract more prospective customers.
If you have a website, then you'll need a domain name. Yo! Web can assist in choosing and purchasing a suitable domain name for your small business online. A domain name should be memorable, short, easy to spell, contain keywords and in some instances be localised.
Continue to step 2. Attract Visitors and be Found Online